STEP #1
THE GREETING
1. Take Control by Being a Professional
Customers expect amateurs and dread pressure; overcome their resistance by confidently guiding them from the start.
2. Perfect the First Impression
The greeting ("Welcome to ABC Motorsports, I’m Tommy… and you are?") sets the tone. You only get one chance—be ready, confident, and prepared to instantly put customers at ease.
3. Master Body Language
55% of communication is non-verbal. Your words mean nothing without welcoming facial expressions and confident body language.
Customers expect amateurs and dread pressure; overcome their resistance by confidently guiding them from the start.
2. Perfect the First Impression
The greeting ("Welcome to ABC Motorsports, I’m Tommy… and you are?") sets the tone. You only get one chance—be ready, confident, and prepared to instantly put customers at ease.
3. Master Body Language
55% of communication is non-verbal. Your words mean nothing without welcoming facial expressions and confident body language.
SALES TRAINING
Greeting
Investigation
Selection
Presentation
Demonstration
Write-up
Close
F&I
PHONE SKILLS
#1 Goal of the Phone
#2 Phone Activities
#3 Attitudes Make Sales
#4 Tips On Attitude
#5 Getting Confidence
#6 The Right 1st Impression
#7 Questions You Should Never Ask
#8 Getting Money Down & Deposits
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